Project name : E. Clay Shaw Jr. Bridge Lighting project Concept Vision

Location: Florida/USA

Collaboration with: Buro Happold

Use color to wow and intrigue

Color is a deep source of clear emotional response. For us, a choice of color is not of only a matter a subjective choice but also a mat- ter of understanding space, human psychology and perception. In the context of the E. Clay Shaw Jr. Bridge, the color and program- ming environments need to become a part of everyone’s personal emotional night-time map of Fort Lauderdale - Emblematic gesture welcoming the world to the Broward region – celebrating its connectivity with the world as vital for its future economic and social suc- cess.